Heroes Fitness meets fitness needs at every level, helping people find the hero within by raising the bar on customer service, cleanliness, and friendliness.

Formerly Golds Gym franchise, they left the brand to grow their business and expand. Due to limitations with Golds they were unable to remain with the name brand. Taking 30+ years of experience, venturing out on their own to continue to bring Midland/Odessa the best fitness experience was their only option and an exciting one at that! Helping people embark into a lifestyle of fitness and bearing testimonials of the life changing impact is what motivates them. They seek to continue to bring Midland/Odessa the best equipped, best programmed, cleanest, and friendliest fitness center in West TX.